Introducing Startup Case Studies

The MoneyTree Report from PricewaterhouseCoopers shows that total VC financings in the third quarter were down 7 percent YoY (16% for Internet investments).  Because of this, I am getting a ton of questions from entrepreneurs around how hard is the investment environment for startups.  I thought that it would be interesting to highlight several early stage Internet companies.  I will be tracking the number of VCs that each company is talking to, their progress in the investment deal funnel, and any interesting color that we find along the way.  Each company is Seattle-based.  I will be keeping the identities of the startups private (unless the CEO wants me to reveal them). 

The Startup Whisperer readership liked the post several months ago "Tootsie Rolls and Term Sheets" which highlighted data from previous investments.I will try to keep this as near real-time as possible.  This is not a statistically significant study by no means but hopefully this will provide a great proxy for the readers on what the environment is like.