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Social Games Metrics

Page level analytics have been around for quite some time.  For all of you folks that run Web-based businesses, concepts like reviewing your sales funnel from entrances, visits to conversions and staying at an array of different metrics from channel distribution are now commonplace.  However, in the world of social games there is a new world to explore.  Today running a social game is a lot like look at page-level analytics inside a game but there are ton of new things to think about.  If you don't know what a K Factor is then checkout a couple of useful glossary explanations here and here.


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