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Great Presentation On Advertising Value Chain

I have posted about the different players in the ad stack before but Terence Kawaja of investment banking firm Savvian does an amazing job walking thru all of the various players in the advertising value chain.  Check out his recent IAB keynote here.  Its not only informative but its hilarious.  Of the $2.4 billion invested in the new players within the display advertising value chain (note that display makes up $8 billion in revenue today) he predicts a lot of consolidation in the coming year. 

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