Startup Whisperer Blog

Progress On Startup Survivor

We were following 4 companies on the Startup WhispererTM through their fundraising process late Q4 of last year.   While I wont reveal who these companies are since I promised that they would be anonymous, I wanted to update the readership on what their respective progress has been over these many months. Of the companies that…

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John Cook Is Seattle’s Simon Cowell

I just got back from the WTIA's Fast Pitch Investment Forum.  I presented in the morning along with 20+ other Seattle companies including AdReady, LiquidPlanner, Whitepages, etc.  I took some of my own advice per this previous post from the Startup WhispererTM.  I felt like I did an ok job but TechFlash's John Cook gave…

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Early Launch Results

I just did a post on the AdXpose blog about some of the performance results on the technology.  Really interesting insights: •    Between 20% to 40% of ad impressions are not “InView”, meaning although the ad network recorded an impression, the creative was below the fold and was never viewed by the site visitor •    Between…

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Coaching Tball Is Like Running A Startup

Greg Huang of Xconomy and I were talking recently about how baseball, coaching, etc.  Greg's blog post is really fun to read.

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Kick Your Product In the Assumptions

One of the things that I like to see in product development process is the establishment of product principles.  If you have a formal product requirements document or whether your technical specifications include this type of information, I really find it useful to have a strong principle point of view at the start of the…

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Picnik is the Startup Slumdog Millionaire

Marcelo Calbucci deserves a ton of credit for the Seattle 2.0 Awards that just commenced tonight.  I must say that it was one of the best awards ceremonies that I have seen in Seattle.  The event was sold out and the entrepreneurial spirit was in the air.  I left the event with so much energy…

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Chasing Windmills

Check out my latest post on Seattle 2.0 titled, Is This Seattle Entrepreneur Edison or Don Quixote?

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Did We Launch Big Enough?

Last week, I did a post called, "Launch Big Or Go Home."  Did we launch big enough?  I think so.  We launched a private beta.  We hit our placement goals and they, included:  Seattle Times, Forbes, Adotas, Xconomy Seattle, TechFlash, IAB SmartBrief, and several analysts.  There will be more placements coming out this week.  The…

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Why I Fired Washington Mutual (Chase)

We all know how bad the use of tax payer dollars has been by the banks.  We have not seen the easing of lending in the system that is required to start a strong recover.  In addition, we have all heard the stories of new fees charged by banks to consumers. It pained me to…

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Speed Dating At AdTech

Check out my post on Seattle 2.0 entitled "Speed Dating at AdTech."

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Introducting Billion Dollar Online Advertising Bailout Package

Our launch went live this morning.  We just announced today a new service called AdXpose.  I was eluding to this release in this post.  We are pleased to be joined by some world-class partners, including consumer marketers such as advertisers Jones Soda and Keen Shoes, ad server and exchange operator OpenX, atom.com (a division of…

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Cool WTIA Panel On Next Gen Computer Interfaces Tomorrow

I have always been fascinated with next generation computer interfaces.  Who can forget how Star Trek Next Generations' Jean Luc Picard would order a beverage: "Tea.  Earl Grey. Hot."  Or Tom Cruise in the movie, Minority Report, would interact with his computer via a slick holographic interface.  We all long to have more human-like interfaces…

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